Customer Story
How Fern Creek Optimist scaled to 5,000 members while cutting admin time in half
FCO Sports switched from SportsConnect to Hurdle — and finally got a modern, AI-powered system that works the way they do.
FCO Sports
Louisville, Kentucky · Since 1968
The Fern Creek Optimist Club has served the Louisville community for over 50 years, providing year-round youth sports programs including NFL Flag Football, basketball, baseball, soccer, and volleyball. As a volunteer-driven nonprofit, they're committed to giving every child the opportunity to participate.
The Challenge
Outgrowing SportsConnect
As FCO grew, their legacy platform couldn't keep up. Simple issues that should take seconds required logging into a desktop computer and navigating complex menus.
Board members couldn't make quick updates while at games — they had to note issues and fix them later. The clunky interface meant more training for volunteers and more confusion for parents.
"I'm excited about recovering the time I used to spend on tedious fixes. Now I can fix simple issues instantly from my phone while I'm at the game watching my kids play."
The Solution
Why FCO chose Hurdle
AI that knows your organization
Ask questions in plain English, get instant answers. Hurdle learns your programs, members, and preferences.
Modern interface, instant results
A clean design that just makes sense. What took 30 minutes now takes 30 seconds.
Works on any device
Make updates from the sidelines. No more waiting until you're back at a computer.
Before
- Desktop-only administration
- Note issues, fix later
- Complex interface
- Manual processes
After
- AI-powered assistance
- Fix issues instantly
- Clean, modern UI
- Everything automated
Results
The transformation
Ready for your own transformation?
Join FCO Sports and hundreds of organizations who've made the switch.