Privacy Policy

Hurdle Labs, LLC ("Hurdle," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our youth sports management platform, including our website at gohurdle.com, mobile applications, and related services (collectively, the "Service").

Important Notice Regarding Children: Our Service is designed for use by sports organizations, their administrators, coaches, and parents/guardians. We take the protection of children's information extremely seriously and comply with the Children's Online Privacy Protection Act (COPPA) and similar regulations.

1. Information We Collect

1.1 Information You Provide

We collect information you provide directly when using our Service:

• Account Information: Name, email address, phone number, password, and organization details when you create an account.
• Organization Data: Information about your sports organization including name, address, contact information, and organizational structure.
• Participant Information: Names, dates of birth, contact information, emergency contacts, medical information (allergies, conditions relevant to sports participation), and other registration details for program participants.
• Guardian Information: Parent/guardian names, contact information, and relationship to participants.
• Payment Information: Credit card details, billing addresses, and transaction history. Payment processing is handled by Stripe, Inc., and we do not store complete credit card numbers on our servers.
• Communications: Messages, emails, and SMS content sent through our platform.
• Uploaded Content: Photos, documents, waivers, and other files you upload to the Service.

1.2 Information Collected Automatically

When you use our Service, we automatically collect:

• Device Information: Device type, operating system, browser type, unique device identifiers, and mobile network information.
• Usage Data: Pages visited, features used, actions taken, time spent on pages, and interaction patterns.
• Location Data: General location based on IP address. We do not collect precise GPS location without explicit consent.
• Log Data: IP addresses, access times, referring URLs, and system activity.

1.3 Information from Third Parties

We may receive information from third-party services you connect to Hurdle, such as calendar applications, or from payment processors regarding transaction status.

2. How We Use Your Information

We use collected information for the following purposes:

• Provide and Maintain the Service: Process registrations, manage programs, facilitate communications, and deliver features you request.
• Process Payments: Complete transactions, send receipts, and manage billing.
• Communications: Send transactional messages (registration confirmations, payment receipts, schedule updates), service announcements, and, with your consent, promotional communications.
• SMS Notifications: Send text messages for appointment reminders, schedule changes, payment confirmations, and other transactional notifications to phone numbers you provide, subject to your consent.
• Improve the Service: Analyze usage patterns, troubleshoot issues, develop new features, and enhance user experience.
• Safety and Security: Detect and prevent fraud, abuse, and security incidents.
• Legal Compliance: Comply with applicable laws, regulations, and legal processes.
• AI Features: Power AI-assisted features such as scheduling optimization, team formation, and intelligent search, using anonymized and aggregated data where possible.

3. SMS and Communication Consent

By providing your phone number and opting in to SMS notifications, you consent to receive text messages from Hurdle and organizations using our platform. These messages may include:

• Registration and payment confirmations
• Appointment and practice reminders
• Schedule changes and cancellations
• Important program updates and announcements
• Event notifications

Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP to any message or updating your notification preferences in your account settings. Reply HELP for assistance.

We do not sell, rent, or share your phone number with third parties for their marketing purposes. Your phone number is only used for transactional communications related to your use of the Service.

4. Children's Privacy (COPPA Compliance)

Hurdle takes the protection of children's privacy very seriously. Our Service is designed to be used by sports organizations and parents/guardians to manage youth sports programs.

• Parental Consent: Information about children under 13 is collected through their parent or guardian during the registration process. By registering a child for a program, the parent/guardian provides verifiable consent for the collection and use of the child's information as described in this policy.
• Limited Collection: We collect only information necessary for program registration and participation, such as name, date of birth, emergency contacts, and relevant medical information.
• No Direct Marketing to Children: We do not knowingly send marketing communications to children under 13.
• Parental Rights: Parents/guardians may review, update, or request deletion of their child's information at any time by contacting us or accessing their account settings.
• No Unauthorized Disclosure: We do not share children's personal information with third parties except as necessary to provide the Service or as required by law.

If we learn that we have collected personal information from a child under 13 without parental consent, we will delete that information promptly. If you believe we have collected information from a child without proper consent, please contact us immediately at privacy@gohurdle.com.

5. How We Share Information

We share information only in the following circumstances:

• With Sports Organizations: When you register for a program, your information is shared with the organization running that program so they can manage your participation.
• Service Providers: We work with trusted third-party companies that help us operate and improve our Service, including payment processors (Stripe), email providers (Resend), SMS providers (Twilio), cloud hosting (Vercel, Supabase), and analytics services. These providers are contractually bound to use your information only for the services they provide to us.
• Legal Requirements: We may disclose information when required by law, legal process, or government request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.
• With Your Consent: We may share information for other purposes with your explicit consent.

We do not sell your personal information. We do not share your information with third parties for their direct marketing purposes.

6. Data Security

We implement industry-standard security measures to protect your information:

• Encryption of data in transit (TLS/SSL) and at rest
• Secure authentication and access controls
• Regular security assessments and monitoring
• PCI-DSS compliant payment processing through Stripe
• Limited employee access to personal data on a need-to-know basis
• Incident response procedures for potential data breaches

While we strive to protect your information, no method of electronic transmission or storage is 100% secure. We encourage you to use strong passwords and protect your account credentials.

7. Data Retention

We retain your information for as long as your account is active or as needed to provide services. We may retain certain information as required by law (such as financial records for tax purposes) or for legitimate business purposes (such as resolving disputes). Organization data is retained according to the organization's settings and applicable record-keeping requirements for youth sports programs. You may request deletion of your data by contacting us, subject to legal retention requirements.

8. Your Rights and Choices

You have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you.
• Correction: Update or correct inaccurate information through your account settings or by contacting us.
• Deletion: Request deletion of your personal information, subject to legal retention requirements.
• Opt-Out of Communications: Unsubscribe from promotional emails via the link in each email, or opt out of SMS by replying STOP.
• Data Portability: Request your data in a portable format.
• Withdraw Consent: Where we rely on consent, you may withdraw it at any time.

To exercise these rights, contact us at privacy@gohurdle.com. We will respond within 30 days (or sooner as required by applicable law).

9. California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act (CCPA):

• Right to Know: Request information about the categories and specific pieces of personal information we have collected, the sources, purposes, and third parties with whom we share it.
• Right to Delete: Request deletion of your personal information, with certain exceptions.
• Right to Opt-Out of Sale: We do not sell personal information. If this changes, we will provide an opt-out mechanism.
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, contact us at privacy@gohurdle.com or call us at the number provided below. We may verify your identity before processing your request.

10. International Users

Our Service is primarily intended for users in the United States. If you access our Service from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located. By using our Service, you consent to this transfer. If you are in the European Economic Area (EEA) or other regions with data protection laws, we will handle your data in accordance with applicable requirements, including providing appropriate safeguards for international transfers.

11. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Keep you logged in to your account
• Remember your preferences and settings
• Understand how you use our Service
• Improve our Service and user experience
• Provide analytics and performance monitoring

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our Service.

12. Third-Party Links

Our Service may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our website with a new effective date, and for significant changes, we may provide additional notice via email or in-app notification. Your continued use of the Service after changes become effective constitutes acceptance of the updated policy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: